ME
This is me smiling.
It happens a lot when I'm doing creative things like editing, directing, or bending time and space in After Effects.
I’ve smiled while directing shoots for Bulldog Skincare, Cazoo, Imperial College London, and Dri Pak. I’ve smiled while editing for Lufthansa, Dermatica, Bloomberg, Huggies, and a healthy mix of humans, corporations, and sentient brand guidelines.
Sometimes I don’t smile. Like when I stub my toe. Or when someone clicks their pen repeatedly in an edit session. Or that one time on a train when someone sat next to me despite there being 47 other empty seats. Still not over it.
Mostly, though, I’m either smiling or sticking my tongue out while deep in Adobe Premiere Pro or After Effects. I know those tools like the back of my hand — assuming the back of my hand had shortcut keys and RAM previews.
Lately, I’ve been bringing AI into my workflow — not to replace creativity, but to supercharge it. From generating pitch visuals and refining edits, to helping clients see the future (or at least the next campaign), I use AI tools to add speed, style, and a sprinkle of sorcery.
Let’s make something great. Or at least something that doesn't crash on export.
You can reach me on 07834720114
or Jameseldridgefilm@gmail.com
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